⏰ Social Media on a Budget? Ditch the Overspend, Boost ROI

Save $2148

Facebook Lookalike Audience

[ fays-buk lu-kuh-like aa-dee-uhns ]

A Lookalike audience is a way for advertisers to target new people similar to their current customers on Facebook. Lookalike audiences are created by finding the common characteristics of people who already like your Page or engage with your content and then finding more people on Facebook who have those same characteristics.

You can create a Lookalike audience by uploading a list of your current customers to Facebook. Facebook will then use its algorithms to find people similar to your list. A Lookalike audience is a way for businesses to target new potential customers who are similar to their current customers. Facebook generates a Lookalike audience by taking the information it knows about people who like your Page or engage with your ads and finding others who are similar.

Example

facebook lookalike audience

Stay Up-To-Date With Our Newsletter!

Receive a Monthly Issue of Our Newsletter With Product Updates, Social Media News, and More!

Stop Juggling, Start Prioritizing​​ ​

Try Social Champ to manage and organize everything in a single tab. From posting to scheduling, replying to customers, to tracking numbers - get all done through single tab.

Scroll to Top