Save Up to $600 on ALL Plans This BFCM Using the Coupon Code “BFCM2022”! 🛍️🧡

UTM Code

[you-tee-em kohd]

Tracking the content is vital to know how it is performing. Marketers use various tools to measure the effectiveness of their digital marketing campaigns. UTM, an acronym for Urchin Tracking Module, is an example of such a tool. 

A basic snippet of the code is added to the end of your URL to create a UTM code. UTM codes are a powerful analytics tool and help you identify the top-performing content relevant to your marketing goals. A UTM code allows you to track five parameters, including content, source, medium, term, and campaign. 

Stay Up-To-Date With Our Newsletter!

Receive a Monthly Issue of Our Newsletter With Product Updates, Social Media News, and More!

Stop Juggling, Start Prioritizing​​ ​

Try Social Champ to manage and organize everything in a single tab. From posting to scheduling, replying to customers, to tracking numbers - get all done through single tab.

Scroll to Top