How to Find Trending Audio on Instagram in 2024

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Feeling frustrated by stagnant engagement on your Instagram Reels? Wish your Reels had the same infectious energy as the most popular posts? The answer might lie in the soundtrack.

These captivating sounds, whether it’s music or catchy songs, are the fuel that propels content towards viral heights. But with a vast library to explore, how do you navigate the noise and find the perfect audio to keep your viewers hooked?

This guide will tell you how to find trending audio on Instagram in 2024. You’ll find the best strategies to discover the hottest music trends and craft Reels that leave the audience wanting more.

And if you want even greater control over your reach, consider using an Instagram post scheduler to publish at optimal times. By posting during peak engagement times, you can benefit from trending audio’s power while maximizing engagement.

What’s Trending Audio on Instagram?

Before you learn how to find trending audio on Instagram, you should get into the details of what these trending audios mean. These audios on Instagram refer to diverse sounds, ranging from music snippets and podcast excerpts to viral soundbites and user-generated content.

Understanding what’s currently popular can help individuals and businesses craft engaging posts that resonate with their audience. Here’s a breakdown of some common types of trending audio on Instagram this week:

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Screenshot of Instagram Audio Selection
  1. Music Releases: One of Instagram’s most prevalent forms of trending audio is music releases. Artists frequently share previews or teasers of their latest tracks, albums, or music videos on the platform to generate excitement and anticipation among fans. Users can discover new music and stay updated on the latest releases by following their favorite artists or exploring hashtags like #NewMusicFriday or #MusicPreview.

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  1. Viral Soundbites: Viral soundbites often originate from memes, movies, TV shows, or internet trends that capture the collective imagination of users. These snippets of audio, whether catchphrases, quotes, or sound effects, quickly gain traction and are widely shared across the platform. Keeping an eye on trending hashtags like #AudioMemes or #ViralSound can help users stay in the loop with the latest viral audio trends.
  2. Podcast Excerpts: Podcasting has surged in popularity in recent years, and Instagram serves as a platform for podcasters to promote their shows and share engaging snippets of audio content. Podcast excerpts, from insightful interviews to captivating storytelling, provide users with informative and entertaining audio content. Following podcast creators or exploring relevant hashtags, such as #PodcastPreview or #PodcastClips, can lead to the discovery of trending podcast content.
  3. User-Generated Content: Another strategy in our guide on how to find trending audio on Instagram is using UGC. User-generated content, including voiceovers, original compositions, and remixes, plays a significant role in shaping trending audios on Instagram. Users showcase their creativity by overlaying audio onto videos or creating unique compositions that resonate with their followers.Exploring hashtags like #UserGeneratedAudio or #AudioRemix can provide you with innovative and trending audio content created by the Instagram community.
  4. Sound Effects and ASMR: Instagram hosts audio content to trigger sensory experiences, such as ASMR (Autonomous Sensory Meridian Response) videos and sound effects. ASMR creators use gentle whispers, soothing sounds, and rhythmic tapping to induce relaxation and tingling sensations in viewers. Meanwhile, sound effects, ranging from natural sounds to quirky noises, add depth and atmosphere to videos and stories. Following ASMR creators or browsing hashtags like #ASMR or #SoundEffects can lead to discovering trending audio content in these categories.

Staying attuned to learning how to find trending audio on Instagram involves keeping an ear to the ground for music releases, viral soundbites, podcast excerpts, user-generated content, and sensory experiences like ASMR. By actively engaging with trending audio content, users can enhance their Instagram experience and create posts that captivate and resonate with their audience.

Related Article: Best Instagram Apps to Elevate Your Marketing in 2024

How to Find Trending Reel Audio on Instagram?

Finding trending Reel audio on Instagram involves a combination of observation, exploration, and strategic use of the platform’s features. Instagram’s short-form video feature, Reels, often uses popular audio tracks to enhance creativity and engagement. Here’s a detailed guide on discovering trending Reel audio:

  1. Explore the Reels Tab: Start by exploring Instagram’s Reels tab, where you’ll find a curated selection of short videos from accounts you follow and those recommended by the platform. As you scroll through Reels, pay attention to the audio tracks used in various videos. Instagram often showcases trending Reels with popular audio, making it easy to identify tracks gaining traction.

Moreover, engaging with different reels can also help you out. Interact with Reels by liking, commenting, and sharing videos that catch your attention. Instagram’s algorithm considers your engagement with Reels, including the audio tracks you engage with, to tailor your Explore feed and suggest content that aligns with your interests. You’ll likely find more content using similar tracks by engaging and trending on Instagram reels today.

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  1. Follow Trending Hashtags: If you want to learn how to find trending audio on Instagram, you need to keep an eye on trending hashtags related to Reels and short-form video content. Hashtags like #ReelTrend, #ReelAudio, or #TrendingAudio can lead you to videos using popular audio tracks. By following these hashtags, you’ll stay updated on the latest Reel trends and discover new audio tracks that are gaining popularity.

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    Screenshot of Instagram Reels Page
  2. Explore the Audio Library: Instagram provides a vast library of audio tracks that users can incorporate into their Reels. Tap on the music icon when creating a Reel to access the audio library to browse various genres, tracks, and moods trending on Instagram Reels today. The “Trending” section within the audio library highlights the most popular tracks currently being used by creators.
  3. Follow Creators and Trendsetters: Identify creators and influencers known for their innovative use of audio in Reels. Following these accounts gives you a front-row seat to the latest trends and audio tracks gaining popularity within the Instagram community. Instagram content creators often share behind-the-scenes insights into their content creation process, including the audio tracks they use, providing valuable inspiration for your Reels.
  4. Check Instagram’s Creators Account: On the Creator’s Instagram page, you can find lots of helpful stuff about Instagram. It’s a fantastic spot to discover what songs are popular right now, suggested by creators who really know what’s hot on the app. You’ll get all sorts of tips here, like the latest trends, useful tools, and ways to manage your social media presence better.

Finding sounds trending on Instagram reels today involves actively exploring the platform, following relevant hashtags, engaging with Reels, the audio library, and connecting with creators who set the trends. By staying informed and experimenting with different audio tracks, you can create engaging Reels that resonate with your audience and capitalize on the latest trends.

13 Top Trending Instagram Sounds of 2024

As of 2024, Instagram continues to be a vibrant hub for audio content, with various sounds and tracks capturing users’ attention worldwide. The platform showcases diverse trending sounds, from music releases to viral soundbites and everything in between. Here are the 13 top trending Instagram sounds of 2024:

  1. Pop Hits

    Pop music remains a perennial favorite on Instagram, with chart-topping hits from artists like Taylor Swift, Doja Cat, and Billie Eilish dominating the platform. Pop hits consistently attract engagement and inspire user-generated content, whether the infectious hooks of Swift’s latest single or the catchy beats of Doja Cat’s newest track.

  2. Retro Revivals

    Nostalgia continues to be a driving force on Instagram, with retro sounds and throwback tracks experiencing a resurgence in popularity. From ’80s synth-pop to ’90s R&B, users gravitate towards vintage vibes that evoke memories and nostalgia. Remixes of classic songs and iconic movie soundtracks also contribute to the retro revival trend.

  3. Rap Beats

    Rap music remains dominant on Instagram, with its distinct 808 baselines and hard-hitting percussion captivating listeners. Artists like Travis Scott, Future, and Drake continue to influence the rap scene, with their signature sounds shaping trends and inspiring creators to incorporate rap beats into their content.

  4. Lo-fi Chillhop

    With its soothing melodies and laid-back vibes, lo-fi chill-hop has become a go-to genre for relaxation and focus on Instagram. Characterized by its mellow beats and nostalgic samples, lo-fi chill hop provides the perfect soundtrack for studying, working, or unwinding. Creators often use lo-fi tracks as background music for Reels, Stories, and IGTV videos.

  5. TikTok Crossovers

    As Instagram adapts to emerging trends, audio from TikTok often finds its way onto the platform. Viral TikTok sounds, including popular memes, dance challenges, and catchphrases, quickly gain traction on Instagram as creators remix and reinterpret them in their content. This cross-pollination of audio trends between platforms reflects the interconnected nature of social media culture.
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  6. EDM Bangers

    Electronic Dance Music (EDM) continues to energize Instagram feeds, with pulsating beats and euphoric drops driving engagement. DJs and producers like Marshmello, Calvin Harris, and Martin Garrix command attention with high-energy tracks, often featured in Reels, live streams, and event promotions.

  7. Latin Flavors

    Latin music maintains its stronghold on Instagram, with reggaeton, salsa, and bachata tracks infusing feeds with passion and rhythm. Artists like Bad Bunny, J Balvin, and Shakira dominate the Latin music scene, captivating audiences with infectious beats and fiery performances. Collaborations between Latin artists and mainstream pop stars further propel the genre’s popularity on the platform.

  8. Acoustic Covers 

    Instagram is a platform for showcasing musical talent, with acoustic covers gaining traction among users seeking raw and authentic performances. From stripped-down renditions of popular songs to heartfelt original compositions, acoustic covers resonate with audiences drawn to intimate and emotional performances.

  9. Ambient Soundscapes 

    Ambient soundscapes provide a sonic escape from the hustle and bustle of everyday life, offering listeners a tranquil oasis of calming sounds and ethereal melodies. From natural sounds like raindrops and ocean waves to atmospheric synthesizers and drones, ambient tracks promote relaxation, mindfulness, and creative inspiration.

  10. Inspirational Speeches 

    Motivational speeches and inspirational quotes find a home on Instagram, where they inspire and uplift users seeking encouragement and empowerment. Whether excerpts from TED Talks, self-help audiobooks, or personal reflections from influencers and thought leaders, inspirational speeches resonate with audiences hungry for personal growth and self-improvement.

  11. ASMR

    Autonomous Sensory Meridian Response (ASMR) continues to create Instagram users with its gentle whispers, soothing sounds, and tactile triggers.

  12. Indie Gems

    Instagram is a platform for independent artists and emerging bands to showcase their talent and connect with audiences. Indie gems, characterized by their authentic lyrics, emotive vocals, and DIY aesthetics, resonate with users seeking alternative and underground music. From bedroom pop to lo-fi indie rock, Instagram provides a platform for indie artists to shine.

  13. Ethereal Soundtracks

    Ethereal soundtracks transport listeners to otherworldly realms with their dreamy melodies, celestial synths, and atmospheric textures. These cinematic compositions evoke a sense of wonder and imagination, making them ideal for storytelling, mood-setting, and creative expression on Instagram.

Related Article: How to Add Music to Instagram Posts in Easy Steps 2024

How to Find Trending Songs for Your Instagram Reels

There are many ways to learn how to find trending audio on Instagram. Let’s take a look:

  1. TikTok

    Finding inspiration by browsing TikTok is an excellent method to learn about the latest and popular songs. The vast majority of well-known audio trends on Instagram originate from TikTok. TikTok is the ideal spot to start your search if you’re wondering whether audio is trending or will make a big splash in the future!

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    Screenshot of TikTok Logo
  2. Instagram Reel Templates

    Instagram Reel templates are also something you shouldn’t forget if you want to learn how to find trending audio on Instagram. These Reel templates on Instagram assist in creating amazing photo and video montages for your reel, and you know what? Frequently, they’re right on trend! Look at the Templates option once you’re ready to construct a reel. Look through the many user-made templates and bookmark your favorites, easily arranged into sections marked as suggested and trending. It’s your chance to add your footage and customize the video after you’ve selected a template.

  3. Spotify

    Spotify offers various charts like “Viral Sounds for Instagram,” and “Top Tracks” that showcase the most popular songs globally and in specific regions. You can browse these charts to discover trending songs.

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    Screenshot of Spotify

    You can also check out Spotify-curated playlists like “Today’s Top Hits,” “Viral Hits,” or genre-specific playlists. These playlists are regularly updated with popular songs and can give you insights into what’s currently trending.

    Spotify’s personalized playlists, Discover Weekly and Release Radar, recommend new music based on your listening preferences. You might come across new and trending songs that you can use for your Instagram Reels.

  4. Meta Music Library

    Meta offers a built-in Sound Collection in its Instagram app. This library includes over 14,000 royalty-free songs and sound effects that creators can use freely in Reels and Stories, even for some commercial purposes.

    Finding these options is simple: just swipe up and choose the music sticker in Stories or tap the audio icon in the Reels camera.

    This vast selection lets you personalize your Reels with diverse audio choices and helps you stay on top of trends, as the Sound Collection likely reflects popular music choices among creators.

Trending Audios for Instagram Reels

  1. What Did It Get Me?: You may or may not be a fan of the popular 2009 series “Glee” but this audio (as covered by Kurt in Show) may have you itching to make a ranting Instagram reel. With over 20.5K reels, this audio is no doubt the most trending this year.

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    Screenshot of Instagram Audio
  2. The Boy Is Mine: Ariana Grande has recently dropped her brand new album, and her songs have already started climbing up the charts. But billboard isn’t the only thing where these songs are trending; Instagram is on the list, too.

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    Screenshot of Instagram Audio
  3. Shik Shak Shok: Who knew a 23-year-old song by an Egyptian artist Hassan Abu El So’oud would be trending on Instagram one day? Use for over 486K reels this song has really got us all shook! Keep in mind that Shik Shak Shok doesn’t mean being shocked as intended in these reels. It actually refers to dancing and why women are better at it!

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    Screenshot of Instagram Audio
  4. What You Won’t Do For Love: Whether it is the lyrics or the intro melody of this song by Bobby Caldwell, this audio is no doubt one of the top trending Instagram audio. It has been used in reels and posts for about 854K times and maybe as we talk, the number might rise up!

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    Screenshot of Instagram Audio
  5. Bartender by Asal: This is another hottest trending Instagram audio with 23k reels. It is chill music that has been used in reels ranging from makeup tutorials to aesthetic GRWM posts and a lot more.

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    Screenshot of Instagram Audio
  6. TEXAS HOLD ‘EM: If we’re talking about trending audios, no list is complete without mentioning Beyonce. Released in February 2024, Texas Hold ‘Em delivers happening vibes and is currently trending with 1.6M reels.

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    Screenshot of Instagram Audio

In Conclusion

Staying updated with trending audio on Instagram is essential for users looking to engage with current cultural phenomena, discover new music, and create captivating content.

By taking advantage of Instagram’s features, such as the “Music” sticker in Stories, exploring the “Reels” section, or utilizing the search function with relevant hashtags, users can easily identify popular audio tracks and stay in tune with the latest trends.

Whether for personal enjoyment or strategic content creation, staying attuned to trending audios ensures users remain connected and relevant within the dynamic landscape of social media.

That’s all on how to find trending audio on Instagram!

Frequently Asked Questions

1. How Do You Find the Right Audio Reel on Instagram?

To find the right audio reel on Instagram, you can explore the “Reels” section of the app, where you’ll discover an array of user-generated content set to various audio tracks. You can also use the search function to look for specific audio tracks by name or explore reels that use particular hashtags associated with the content you’re interested in.

2. How Do You Find What Is Trending on Instagram?

You can find what is trending on Instagram reels today by searching the “Explore” tab, where you’ll see a curated selection of popular posts, hashtags, and accounts.

Additionally, paying attention to the content featured in the “Reels” section and monitoring trending hashtags can give you insights into what’s currently popular on the platform.

3. What Is the Trending Audio Symbol on Instagram?

The trending audio symbol on Instagram typically refers to the “Music” sticker in Instagram Stories. This sticker allows users to add popular songs or audio tracks to their Stories, enhancing their content and staying current with trending sounds.

4. What Is the Best Time to Post on Instagram?

The best time to post on Instagram can vary depending on your audience’s demographics and behaviors. However‌, evenings and weekends are popular times for engagement. Experimenting with different posting times and analyzing your audience’s response through Instagram Insights can help determine the optimal posting schedule for your account. You can also use Social Champ’s AI-powered best time to post feature to find the optimal posting time for your content.

5. Why Can’t I Find Popular Songs on Instagram?

If you cannot find popular songs on Instagram, it could be due to licensing restrictions or regional limitations. Instagram’s music library may also not include certain tracks currently trending elsewhere.

However, you can still discover popular songs by exploring user-generated content, following trending hashtags, or searching for specific songs by name in the Music sticker feature.

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Daniel Clark

Daniel is a guru of B2B marketing and professional networking. His in-depth knowledge of LinkedIn's unique environment has paved the way for business success.

How to Find Trending Audio on Instagram in 2024

Picture of Daniel Clark

Daniel Clark

Daniel is a guru of B2B marketing and professional networking. His in-depth knowledge of LinkedIn's unique environment has paved the way for business success.

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