Remember Khaby Lame?
From a local factory worker to a millionaire social media influencer, Khaby Lame’s life changed 360 degrees overnight. Thanks to the short video content he used to upload on his TikTok account. Khaby has won the hearts of millions of people with his witty yet wordless complicated ‘life hacks’ videos using his iconic hand gestures and wide-eyed stare.
Today, Khaby Lame is the most popular TikTok celebrity, with around 154.2 million followers, overtaking Charlie D’Amelio and Addison Rae. He is also the brand ambassador of the fashion brand Hugo Boss and Binance.
That’s the power of TikTok! That’s exactly how to go viral on TikTok.
The platform can make you an internet sensation overnight. From makeup artists to DIY crafters and pet owners, everyone is now jumping on the TikTok bandwagon trying their luck harder to go viral like other TikTok influencers. With increase in the platform’s total users, there is a sudden spurt in the competition. This means you need to come up with a unique idea that can help you outshine in this competitive world.
Of course, you don’t have to be a little teenager with the cool dance moves to go viral on TikTok, a quirky idea is all enough to strike a chord with millions of people on the platform.
With the evolving digital world, stop watching the clock to post at the right time instead, use scheduling tools for your TikTok management.
Already curious about cracking the virality code? Let’s explore!
The Science Behind the TikTok Algorithm
Honestly, TikTok’s algorithm is super easy to crack as compared to other social media platforms. You don’t need a big fat fan following to touch the sky, all you need is consistency. This is how to go viral on TikTok. The more content you will upload, the more eyeballs you will catch on your content.
Now you may be wondering how the TikTok algorithm works. Then here’s the answer.
TikTok’s algorithm is designed to rank creative and entertaining content. These videos are algorithmically generated and personalized for each user based on their interests. It is constantly evolving to provide users with the best content possible.
The algorithm makes sure that users get the best content they are looking for, so it starts populating your feed with the relevant videos. The algorithm decides which videos are shown to each user based on several factors, including the user’s past behavior, interactions, and engagement.
It also takes into account a variety of factors, including the user’s location, what type of content they have liked in the past, and the time of day. For instance, if you frequently watch funny pet videos, then the algorithm ensures that it shows more of those on your feed. And after all, there’s not just a single factor running behind the huge TikTok algorithm. Multiple factors influence the algorithm, and these factors include
- User Activity
- Subject Matters
In the end, TikTok’s algorithm changes frequently but knowing the hooks and crannies can definitely help you to get the most out of it.
Discover What’s Buzzing on TikTok
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7 Best Tips and Tricks to Go Viral on TikTok
Let’s be honest; you can easily steal the spotlight and get featured on the For You page; anyone can blow up, with 2K or even 2 followers. Whether you are learning more about the algorithm or trying how to go viral on TikTok, I have compiled the 7 best tips and tricks inspired by TikTok influencers and brands.
TikTok presents a unique opportunity for businesses and brands to reach a new audience. Still, consistency is the key to success with any social media platform, but how can you get more views on TikTok video? The answer is pretty simple: be consistent. Posting regularly will help you grow your audience and keep them engaged.
You should post multiple times daily to get the most out of TikTok.
Of course, you don’t have to post every time you create a video, but it’s important that you do so at least once or twice during the week. Don’t be afraid of posting more than once per day. Your viewers will appreciate it if they can watch new content from time to time rather than getting bombarded by the same things repeatedly. You can always change your strategy if it doesn’t work, but consistency is key, and that’s how to go viral on TikTok.
For instance, when it comes to posting consistently on the platform, Czn Burak knows how to stick to one schedule and engage the audience with his entertaining content. His TikTok followers are around 65.6 million.
Waka waka ❤️❤️❤️
Keep Up With the Latest Trends
It’s easy to get lost in the world of TikTok and forget about everything else. You can search for topics or genres of videos, scroll through them, and watch as long as you want. But it is also a place to stay up to date on what’s happening in your favorite categories. You can find trending music videos, explore new meme faces and catch up with your favorite YouTube stars as they make their rounds on TikTok. Here’s how you can find the latest trends on the platform.
- Discover Page: The Discover page is where you can find all of the content from your favorite creators and new people to follow. You can also set filters for specific topics or hashtags so that when you search for something specific on TikTok, it will show only those results.
- Follow TikTok influencers: Know who’s trending. To do this, search for other users and check out their stories. You can also follow people you like or check other users’ stories.
- Search for keywords related to your interests: For example, if you are looking for challenges that are trendy, search for “dance challenges” on TikTok and see what comes up. You can find videos of people participating in different challenges.
Let’s have a look at the latest TikTok trend these days, ‘My cue to Leave’; you can take inspiration from the video to create your one.
Add Relevant Hashtags
When it comes to hashtags on TikTok then, you need to be strategic about using hashtags in your TikTok videos. You never know when someone will come across your feed. If you want to increase the discoverability of your video, check out trending hashtags. Just type in the hashtag you are interested in and see what comes up. For instance, if keywords are already associated with your video, then this could be a great opportunity to target the same audience. This is exactly how to go viral on TikTok with the relevant hashtags.
When choosing the right hashtags, keep several things in mind:
- Make sure they aren’t too generic; if people don’t know what they mean, no one will watch them.
- Choose only relevant ones – Don’t use every single possible option available.
- You can also use the #ForYou page to find other trending hashtags since it is the most popular hashtag.
- You can create your own branded hashtags, which will help your followers to find your content.
You know hashtags are powerful, and TikTok users know how to make the most of it. Take a look at the hashtags under this video.
Use the Green Effect Feature
The most popular feature of TikTok is its green effect feature, which lets you add filters to videos and make them look more professional with just one tap. The green screen feature allows you to add a green background behind your video. You can use this effect on any of your TikTok videos and see how it looks in real-time or make your own using one of the pre-made templates. Here’s how you can use it
- Open the TikTok app and tap on the + sign to create your video
- Now, select effects, and under the trending section, select ‘greenscreen’ effect
- Next, choose any picture from your phone’s gallery to use as a background and click record
For example, a very popular airline brand Ryanair uses a green effect filter in their TikTok videos. They create short videos using the green effect filter, and almost all of their content goes viral.
‘Stitch’ Top Performing Videos
Collaboration is the key factor of any social media platform, and of course, no one can do it better than TikTok. Another effective yet popular collaborative feature on TikTok is the ‘Stitch’ feature. It allows users to combine multiple TikTok videos with the ones they are already creating. Believe it or not, one of the secrets behind the mysterious question of how to go viral on TikTok is stitching top-performing videos.
The stitch feature is super helpful as it helps to expand the conversation, reaching a wider audience. Here’s how you can stitch your videos:
- Open the TikTok app and find the relevant video you want to stitch.
- Now tap the share button on the right corner.
- With the other editing tools below, select stitch.
- Choose the section of the video you want to stitch.
- Next, tap the red button to start the recording, and when done, click the check mark.
Let’s take a look at the example below.
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Try Vlog Style Videos
Vlogging is a fun way to share your experience with the world, and TikTok has made it easier than ever to do so. Vlogging on TikTok is not like vlogging on YouTube, but you can use TikTok’s app to record footage and make videos that are more like short films than just small snippets of life moments, and this can be another approach to go viral on TikTok.
You can film yourself talking about an experience or event and give people a glimpse of your day. This is especially helpful if you have something interesting going on in your life. If you are just starting, then follow these key points:
- Choose a good background. You want something with color and texture so that viewers don’t feel like they are watching a boring video of just your face.
- Make sure the lighting is good. If there’s not enough light in the room or if it’s too bright, people won’t be able to see what’s happening on screen very well.
Here’s an example of a successful mom’s TikTok account Erin Bachman, where she posts about her daily life.
Interact With Your Followers
If you want people to interact with you, it is important that you interact with them too. It may seem like a lot of work, but interacting with your followers will make them feel appreciated and engaged. This can lead to more likes and comments on their content and greater engagement overall.
Responding to comments and messages is a great way to build a connection with your followers. The more often you respond, the better it feels when someone replies. You can reply within 24 hours of receiving a message so people can react before they forget it.
If someone has commented on one of your videos or photos in the last week or two, give them a shoutout. You can do this by tagging them in the caption of their video/photo and using hashtags like #tiktok or #tiktokmusic. This will help spread the word about what you are up to, and honestly, interacting with your audience is a cracked code behind how to go viral on TikTok.
When it comes to interacting with the audience, Duolingo knows the drill. Have a look at Duolingo’s videos and how they interact with their audience.
Get Creative With Your TikTok Visuals
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How to Go Viral on TikTok With Less Followers?
Do you have less followers on your TikTok account yet? Well, that’s not a big deal. Your video content still has a chance to get viral, and it all depends on the quality of the content. If your video content performs well and quickly ignites the sparks in your audience in just a few hours, then it will be pushed further, and you will be the TikTok star in no time.
Already wondering how to go viral on TikTok overnight with less follower. Here are the secret hacks
Ignite FOMO in users
ASMR, a very popular term on TikTok. These oddly satisfying videos lighten up your mood, calm your mind, and believe me. These videos have a million views.
You have noticed those short product unboxing videos on TikTok. These videos ignite FOMO in users, and you can also create such videos. TikTok is bombarded with ASMR videos. The one that makes you feel satisfied when you hear the sound of squishing, crushing, or opening packages.
Let’s be honest, these videos can ignite users’ curiosity, and everyone wants to test them by themselves. You can create these satisfying videos as well. Start with the easy one. Try art and craft videos; these videos include materials like colored paper, cardboard, design cards, miniatures, and other creative stuff.
For instance, you can take inspiration from this video and create your one like this.
Keep it Short and Engaging
TikTok has different video length limits: 15 seconds, 60 seconds, and 3 minutes, and honestly, you can utilize the full time, and no one is stopping you.
But there’s one thing: TikTok users quickly scroll to digest bite-sized videos and usually skip the longer ones. The shorter the video, the more you will catch the audience’s attention in a short span. A long video can make the users lose interest, and they will scroll it, but the shorter videos don’t give the videos enough time to lose their interest; they can rewind it and rewatch it if the video is entertaining.
Short videos help you get higher viewership and maximize your engagements as well. For example, you have probably noticed TikTok influencers creating shorter videos because they know the drill of the platform. The shorter the video, the more eyeballs rolling on your content, and that’s exactly how to go viral on TikTok.
Here’s a video inspired by a popular TikTok star Addison Rae. Her video is 10 seconds long and has 6.7 million views.
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Post at the Right Time
With so much content being posted on the platform every minute, how can you ensure your target audience sees your content? Well, the answer is simple and concise – post at the right time.
Apart from posting your content frequently on the platform, publishing at the right time is super important.
Moreover, posting at the right time can significantly impact your video in terms of likes, comments, and shares. With so many schedules and different time zones, don’t forget to follow these tips and analyze how to go viral on TikTok.
- Keep an eye on your TikTok analytics and analyze when your audience is more active.
- Use social media management tools like Social Champ and post your TikTok videos at the custom time slots.
- Post during peak hours so most of your audience can see your videos.
- Experiment with different time zones and see what works best for you.
‘Did You Know’ Videos
Who doesn’t like to watch those short Did You Know videos? Of course, we all love to watch. There is something special in these videos: built-in hooks that steal users’ attention and hook them to watch till the end. You can find tons of ‘Did You Know videos on the platform. So, before you start creating your videos, make sure to follow these tips.
- Include effective communication: Your communication with your audience is important. Try to communicate clearly in your videos.
- Feature a clear narrative: Structure your video content properly to avoid confusion.
- Use visuals, effects, and text: Just to spice up your video a little extra, try adding trending or funny music; effects and text overlay can be a cherry on top.
For instance, you can take inspiration from this popular video on TikTok.
Use Tasteful Humor
Comedy is a huge part of any social media platform, and TikTok is a place where people come to laugh and relax with entertaining content. Let’s be honest, scrolling through funny animal videos can make anyone’s day.
So, spice up your TikTok videos with a pinch of humor. Create Hilarious videos and give your audience a chance to laugh. Here’s how you can add humor to your videos and that’s how to go viral on TikTok.
- Create videos that are entertaining and original. This will help you to stand out from the crowd, and your content can make rounds on TikTok.
- Use relevant hashtags. These powerful hashtags can help many people discover your content on the platform.
- The best humor comes naturally. Experiment with recording your videos with your quirky friends or customers. You never know if someone can find your content funny, and you will be featured on the For You page.
When it comes to humor, one name pops into our mind, Khaby Lame.
Best TikTok Captions to Go Viral
Your short, witty videos need captions, right? With all the time and effort you put into creating your TikTok videos, your caption should speak to your video. With all the various viral captions floating on the platform, here I have combined all the viral ones that can go with your videos. These best captions are the reason behind how to go viral on TikTok.
- ‘I did the whole thing in one take’
- ‘My Day: Wakeup, TikTok, Sleep’
- ‘Dunkin Donuts should sponsor me’
- ‘Dancing is life’
- ‘You are my sunshine on a rainy day’
- ‘Witness history in the making’
- ‘How long until I am TikTok famous’
- ‘All you need is love and TikTok’
- ‘Positive mind. Positive vibes. Positive life’
- ‘Your challenge has been accepted’
- ‘Making my way to the #foryou page’
You Are Now Viral!
There’s one thing I really like about the platform, and that’s that TikTok doesn’t need a million followers, instead, video content matters the most. And then again, TikTok is a short, quirky platform that allows you to climb the ladder of success. So, if you are just new to the platform and trying your luck harder to become an overnight TikTok celebrity, give yourself room to experiment with these best tips and tricks.
Frequently Asked Questions
How Long Does it Take to Go Viral on TikTok?
If your video reaches one million views, it is considered medium viral, and if your video content gets five million views within three to seven days, you will become a TikTok star.
Is there a trick to go viral on TikTok?
Well, there is no surefire formula for this, but being funny and relatable in your posts can help you do so.
How many TikTok should I post a day?
You should post at least 1 to 3 TikTok videos in a day.