So you can chat with a kid about their future plans, and guess what? No more of those usual “I want to be a doctor or a pilot” answers! Now, these traditional answers have been smoothly replaced by ‘I want to become a YouTuber’.
And why wouldn’t they be? After all, high-end influencers like Mr Beast and Jake Paul have set the bar high and paved the way to earn millions with a single video!
So, it is safe to say that becoming a YouTuber comes with a multitude of benefits than a traditional 9 to 5 job. For instance, you can have the creative freedom to produce content of your choice, the flexibility to work from home, and, most importantly, you can become your own BOSS.
All you need is video consistency and the art of knowing when to post. And with YouTube scheduler available, even this has become super easy!
So, here comes the million-dollar question: How to become a YouTuber?
Without further ado, let’s dive into the topic!
Defining A YouTubers – The Dream Job of Gen Zers
A YouTuber is someone who produces content and shares videos on the platform. Well, a YouTuber can be anyone who loves to create videos on a variety of topics, such as games, reviews, comedy sketches, education, artists, vloggers, and whatnot. Considering this, it’s safe to say that anyone who knows the art of turning their inner talent into cash has the potential to make it on the platform!
Some YouTubers do it just as a side hustle; some do it just for fun, and some pro YouTubers have actually turned this hobby into a legitimate full-time job, earning a handsome amount from the platform.
Well, anyone who posts a video on the platform can call themselves a ‘YouTuber’, but when we use the term‘ YouTuber’ in this blog, we usually mean someone who’s in the game already and pumping out videos regularly on the platform.
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Why Should You Become a YouTuber?
Before you figure out ‘how to become a YouTuber,’ just ask yourself, why do you want to be one in the first place?
Here’s something to motivate you:
You Are Your Own Boss
Being a YouTuber means being your own boss. Instead of working for someone, you can decide when to start, how often to make videos, and everything that comes in between. The creative and executive authority is all yours!
And, of course, at the end of the day, it’s your call what you want to do— from setting your schedule to choosing partners and products. You even get to decide if you want to collaborate with a video production company or go solo.
Everything is in your control!
Easy to Start
Do you know what the beauty of being a YouTuber is? You can just start at any time. Yes, you don’t need to go through endless interviews; no age limits or partners are needed. You only need some equipment and a video editing tool, and YouTube doesn’t require an initial investment, either!
No Experience Required
You don’t need prior experience or a fancy degree to become a professional YouTuber. All it takes is hard work, dedication, and the skill to create engaging videos. You can learn as you go; the best part is that there’s no mandatory training.
Follow Your Passion
YouTube lets you talk about the things you love. If you have an idea, just write a script, create a storyboard, grab your camera, shoot, and hit the ‘post’ button. It’s a platform that allows you to follow your passion, be creative, and do what you enjoy.
Related Article: Decoding YouTube Stats & Trends in 2024
How to Become a YouTuber and Earn Money – 9 Proven Steps
Just wanted to let you know over 500 hours of YouTube videos are uploaded every minute.
You can be the one ruling the YouTube landscape, and all you need is to follow these proven steps on ‘how to become a YouTuber.’
Now that we know all the ‘whys,’ let’s decode all the ‘hows’ that lead you to a successful journey as a YouTuber.
Decide Your Niche
YouTube is already brimming with tons of content ideas and niches. You can find a makeup YouTuber, a gadget enthusiast, a family vlogger, a chef, and the list goes on. Considering this, the first thing for how to become a YouTuber is to decide your niche.
Basically, a niche is like your special area of expertise. Figuring out your niche will help you find the right audience, making your work tenfold easier—especially when you brainstorm ideas.
So, try picking up the niche that you like, such as something you love to talk about. After all, your content should be something you are passionate about! You need to have genuine fun when you film your content.
If, at any point, you look dull or uninterested in your videos, your audience will pick up on it. On the other hand, if you are a YouTuber who is lively and excited about the topic, it will spark excitement in your viewers.
Let’s have a look at the example of Marques Brownlee. He is a pro gadget reviewer with 18 million subscribers.
Know Your Target Audience
Now comes the MOST important part – your target audience.
Don’t expect thousands of subscribers or millions of views overnight. I mean, this is nearly impossible for a beginner YouTuber. No matter the size of your audience, understanding who’s watching your videos and what they enjoy is crucial.
Ask yourself these several questions, like:
- Who’s mostly like to watch my videos
- How old are they?
- What kind of jobs do they have?
- When are they likely to watch videos?
- Why do they watch?
- What do they get from watching?
Knowing your audience is key, no matter the scale of your YouTube journey. For instance, take inspiration from the ‘Like Nastya’ YouTube channel.
Learn From Your Competitors
You may have heard this popular saying, ‘Keep your friends close, but your enemies closer.’
No, no, don’t get me wrong here. I am not calling your competitors enemies here, but keeping a hawk’s eye on similar channels (the ones you think are your strong competitors) is a good idea.
Regularly visit them to pick up tips on shooting and editing YouTube videos. You can also observe their video intros, and see what works for them (and what doesn’t). It’s okay to take inspiration. Just avoid outright copying.
They might share similarities in the following:
- Video effects (like visual and sound effects)
- Video formats (such as Q&A, expert interviews, storytime)
- Locations (like studio, outdoors, on set)
- Sets (at home, workplace, designed set, animated)
Take, for instance, the ASMR genre. Compare @SophieASMR with @TranquilWhispersASMR While both channels specialize in creating soothing ASMR content, ‘SophieASMR’ often explores ASMR’s various settings, providing a diverse experience.
On the other hand, ‘TranquilWhispers ASMR’ focuses on high-quality audio and visual triggers within a studio setup.
Create a YouTube Channel
Now that you have figured out your niche, briefly defined your ‘why,’ understood your audience, and checked out your strong competitors, it’s time to dive into creating your YouTube channel.
Follow the easy step-by-step guide!
First, gather all your essentials:
- Decide your channel name
- Get your logo
- Banner image (aim for 2560×1440 pixels)
- Choose a color scheme
Next, follow these steps:
Create a Google Account
First, you need to create a Google account to access YouTube. (If you already have one, connect that account with your YouTube channel). Go to Google and create your account using some basic details.
Create a YouTube Account
You can easily create a YouTube account now that you have a Google account. All you need to do is visit YouTube and connect it with your Google account, and you’re good to go!
Customize Your Channel
Now, you can customize your channel page by adding your name, logo, banner, and About info. For a cool design, try adding the following:
- Write something about yourself in the About section
- Keep your look consistent
- Add a logo or an attractive picture of yourself
- Share how people can get in touch with you
Get Your Equipements (Lights, Camera, and Editing Tools)
Time for ‘Lights, Camera, & Action!’
Of course, you don’t need fancy equipment to start. Trust me, your smartphone can work wonders. But if you are eyeing a YouTube career, then quality matters (for all the obvious reasons).
High-quality videos look more professional and carry higher perceived value. Your audience notices the effort you put in. Consider investing in the best camera and lighting you can. If you have the budget, I’d recommend a high-tech video camera with pro lights. But if you’re short on cash, just place your phone near a window for beautiful, natural lighting.
That said, quality always signals commitment; when your viewers see you invest in your channel, they are more likely to invest their time (and maybe even some money) in you.
Decide Your Video Style, AKA Aesthetics
If you think aesthetics only matter for Instagram, then you are entirely wrong. ‘Aesthetics’ are meant to be for every platform.
So, you must refine your style with an aesthetic approach to your channel.
Consistent branding is key on YouTube (and any social media platform). You can pick a color palette, font, intro music, backdrop, and other creative elements for your video thumbnails. At the end of the day, it’s all about brand recognition. You want your audience to know that a video is yours instantly.
For inspiration, look at ‘Social Champ‘ on YouTube. They have nailed down a consistent style with a recognizable color scheme, font, and engaging thumbnails.
Upload Your First Video
It’s time to take center stage!
Whether you are shooting scripted or unscripted content, having a rough idea of what you want to say prevents endless takes.
Despite your content type, you must edit your YouTube videos to provide a clear beginning, middle, and end. Pay attention to sound quality lighting, and spice things up with visual interest during editing.
Here are a few extra tips for your YouTube debut:
- Use Calls to Action (CTAs): Encourage your viewers to take specific actions, like, follow, and subscribe to your channel. Keep them engaged by incorporating CTAs in your videos.
- Optimize Video Titles and Thumbnails: Think strategically about your video title. Include the main keyword for search optimization and create curiosity for clicks. Take a cue from MrBeast; his intriguing titles always captivate audiences. Lastly, thumbnails matter. Use them to grab attention in search results.
With your videos polished and ready, hit that upload button and let the world see what you have.
Monitor YouTube Analytics
Experiment with different video formats, lengths, and approaches within your niche, all while keeping a close eye on your YouTube Analytics. This data provides a detailed view of your video performance. If a particular video strikes gold, dive deeper into the analytics and create more similar content.
Also, you can easily keep track of your YouTube video performance using Social Champ’s analytics feature. With this, you can monitor all the actions on your social accounts, visualize weekly and monthly stats with helpful graphs, and even download presentation-ready PDF & PPT reports – all conveniently from one dashboard!
Schedule your Video Content
After creating your awesome content, it’s time to get it out there strategically. Know your audience and figure out when they are most active days of the week and times of the day.
For such analytics, Social Champ can be the right tool for you. You can easily schedule your content on YouTube with custom thumbnails. For captions, the Champ AI suite is there to assist you. Also, based on your analytical history, you can figure out the right time when your audience is more likely to be active.
Related Article: How to Get Subscribers on YouTube in 2024
How Much Money Do YouTubers Make?
Well, there is no one-size-fits-all answer to this question!
The YouTubers earnings vary, and it totally depends on the type of ways that you choose to monetize your channel. For instance, here are some common methods:
- Advertising: Joining YouTube’s partner program allows YouTubers to earn money through ads. For instance, popular gamers like PewDiePie generate significant income through ad revenue.
- Affiliate Sales: You can become an affiliate partner for a brand, earning a commission for each sale through your unique link. Tech reviewers, like @Marques Brownlee, often use this method.
- Merchandise: Selling branded merchandise like mugs and T-shirts. Take the example of @David Dobrik, whose fan base eagerly buys his branded items.
- Crowdfunding: Platforms like Patreon or online tipping services provide direct support from fans. Channels like @Kurzgesagt use Patreon to fund their educational videos.
- Licensing: Licensing content to the media. Channels like @FailArmy might license their funny fail videos to television shows or news outlets.
- Sponsorships: Creating sponsored content for brands. Lifestyle vloggers like @Emma Chamberlain often collaborate with brands for sponsored videos.
Related Article: How to Schedule YouTube Videos – A Descriptive Guide
Top YouTuber Ruling the Platform in 2024
As we enter 2024, the YouTube landscape continues to be dominated by diverse content creators. Let’s take a closer look at some of the top YouTubers captivating audiences worldwide:
As known for his jaw-dropping challenges and incredible giveaways, MrBeast, or Jimmy Donaldson, remains the highest-paid YouTuber in 2024. His innovative and fun content keeps viewers eagerly awaiting the next big stunt.
Today, Mr Beast has around 222 million subscribers.
Kids Diana Show
Ukrainian-American Eva Diana Kidisyuk and her brother Roma capture the hearts of young audiences globally through the Kids Diana Show. Providing educational and entertaining content, they stand as role models for kids and a source of inspiration for parents as well. Kids Diana Show has garnered around 117 million subscribers on the platform.
Swedish sensation PewDiePie, or Felix Kjellberg, strongly impacts the platform. Known for game playthroughs and engaging commentary, PewDiePie’s influence continues to shape the platform. Today, Felix has managed to earn 111 million subscribers on the platform.
Like Nastya, or Anastasia Sergeyevna Radzinskaya, born in 2014, has earned a massive following for her relatable and educational content. This Russian-American youngster has even secured a movie role, and it actually displays the broad impact of her channel. ‘Like Nastya’ has over 111 million subscribers on YouTube.
The creator collective Dude Perfect has been at the forefront of the trick-shot content genre. Originating from Texas, they are not just stopping at YouTube success but venturing into the creation of Dude Perfect World, a $100 million theme park. Their journey is a true testament to the evolving possibilities within YouTube.
Today, Dude Perfect has almost 60 million subscribers on the platform.
You Go, Little Rockstar!
In the exciting world of YouTube, the journey to becoming a YouTuber is a mix of creativity, passion, and strategic steps. The path is filled with possibilities, from finding your niche to creating engaging content, knowing your audience, and leveraging analytics. Remember, quality matters, and consistency builds trust with your audience. As you navigate the landscape, stay true to your unique style, take risks, and embrace the evolving nature of content creation.
So, now that you know how to become a YouTuber, gear up and hit that upload button!